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EARNTHE WALL

The discipline

Editorial

Print fundamentals executed on screen — grid, pace, and room to read.

9 on the wall


AI & data

Cursor

The AI coding agent frames its interface shots inside 19th-century landscape paintings — parchment ground, oil-paint vistas, product windows floating in the foreground. The calmest page in the loudest category of software.

Climate & energy

Watershed

The carbon-accounting platform that makes emissions data look governable: deep navy authority, cool blue data visuals, and a logo wall from FedEx to BlackRock. Enterprise climate software dressed for the board meeting it has to win.

Fintech & crypto

Wealthsimple

Canada's money app argues its case in giant serif type: an itemized list of every fee the big banks charge, then four words — chequing, trade, invest, advice — set like a poem. Finance marketing with a literary spine.

Publishing & media

The Verge

Tech journalism's loudest masthead: electric purple, clashing patterns, and a homepage that mixes lead stories with a live feed of quick posts. A redesign that bet a major publication could feel like a group chat, and won.

Science & research

Distill

The machine-learning journal that made research legible: interactive articles on neural networks, laid out with the patience of a textbook and the polish of a magazine. On hiatus since 2021, and still the standard everyone cites.

Personal sites

Craig Mod

A walker-writer's home on the web, built like a well-sewn book: laurel-crowned memoir up top, essays and newsletters below, everything set in patient serif type. Proof that a personal site can out-craft entire publishing houses.